INSURANCE
 
 
Dear Mr. Yeksen,
This is a courtesy message from American International of
    California.
America’s top-rated insurance carrier created this message
    especially for you.
Our intention is to lower your rate.
We could have raised it,
but we didn’t.
Mr. Yeksen, you need insurance
for you have so much to fear.
There is so much to be afraid of! Look at this list!
There’s A,
and B,
and C.
Yes, there’s so much to fear
but don’t worry,
our form is self-explanatory
and we already filled in the difficult bits
for you.
Do you have big household expenses coming up?
Wouldn’t you like an extra hundred dollars?
What idiot would say no to one hundred bucks?
I can think of one.
He cut you off on Lakeshore Drive
while you were cycling,
and he flipped you the bird too.
We are the highest-rated property and casualty insurance carrier
    in the country,
And we want your business now,
because that fucker could have flattened your ass
and sent you up shit creek.
We can’t blame you for demanding a higher level of service and
    security.
If you’re hesitating, just look at this photo.
Gruesome, isn’t it?
Bet you didn’t think we knew about your sister in Bethesda.
Here’s what she’d look like after Accident Example Five from
    our Miscellaneous Poisonings chart.
We knocked it out in Photoshop.
Would any of our nationally-known competitors have gone so
    far to earn your business?
Fear, Mr. Yeksen. Feel it.
The terrorists are coming
and they’ve got free cable.
You can call us any time, 24-7.
We feel the weight of your eyes
Every time someone dies.